The role of the third sector in governmental advocacy

Impetus CEO Susannah Hardyman MBE explores why charities are a powerful voice in the policy sphere and the journey to making long-term, systemic changes through advocacy.
27 November 2025
3 min read
Susannah Hardyman
Susannah Hardyman
CEO

This article was originally published in Charity Times | 4 November 2025


Most of us join the charity sector because we want to make a difference. It’s a powerful feeling: I’ll never forget what it’s like to see a pupil you’ve tutored secure the GCSEs that will unlock their future, setting them on the path to university, a great job, and a fulfilling life.

I founded Action Tutoring, a tutoring charity for children and young people facing disadvantage, to create more of those moments. I watched it grow from a South London start-up run by a volunteer team to a nationwide organisation serving more than 6,000 young people.

But even with good growth, no single organisation can solve systemic problems. Government policy on the other hand – that can reach millions. The third sector is ideally placed to demonstrate to government what works, detailing the precise barriers facing young people and the interventions that can effectively overcome them. If a charity wants to improve outcomes for all young people regardless of background, engaging with policy isn’t optional – at some point, it becomes integral to achieving our mission.

My advocacy journey began at Action Tutoring but expanded when I became CEO of Impetus, Action Tutoring’s longest-term funder. Working closely with all 23 organisations in Impetus’ portfolio, I see pioneering non-profits giving young people the support they need to succeed, even with odds stacked against them.

Impetus’ portfolio partners work with young people at every stage in the journey from school to work, so we see how disadvantage compounds disadvantage across a young person’s life.

Young people from disadvantaged backgrounds are twice as likely to be persistently absent from school and five times more likely to be permanently excluded. If they're not in school, they cannot learn, which risks holding back a group of young people that are already 40% less likely to pass GCSE English and maths than their better-off peers. And without GCSEs, young people are twice as likely to be neither earning nor learning in adulthood.

But these outcomes are not inevitable – there are countless examples of third sector organisations that have broken this cycle. They have honed their interventions, built an evidence base, and developed solutions. It’s crucial these insights reach key decision-makers.

Unfortunately, it’s rarely as easy as waiting for the Government to knock. The onus is on us to start the conversation.

At Action Tutoring, we started small and local. We invited MPs to visit our programmes in their constituencies, asked them to share our call for volunteer tutors, and requested introductions to local schools.

Building these relationships meant we were top of mind when they needed expertise: Action Tutoring was one of four charities selected to lead a pilot for the Government’s original pandemic catch-up plan, the National Tutoring Programme (NTP).

Through working with MPs, we learned how we could help each other – a lesson that also applies to collaboration with the third sector. The UK charity sector is vast, with dozens of organisations working on similar issues. Collaboration spurs better ideas and increases our collective influence.

For example, the Who Is Losing Learning Coalition, comprised of Impetus, The Difference, IPPR, and Mission 44, worked together to research the post-pandemic rise in absences and exclusions, drawing on insights from across the sector to develop solutions. Now, over 30 organisations have joined forces to back our call for Inclusion for All – asking Government to prioritise early identification, prevention, and support in their upcoming Schools White Paper.

Charities are a powerful voice in the policy sphere, but this journey to influence takes time. To become a trusted partner to policymakers, a charity must first develop an evidence base and prove their impact – no easy feat in itself. But in the long term, policy work is how charities can go from making a difference for a few thousand young people, to transforming the system for millions.

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Susannah Hardyman
Susannah Hardyman
CEO
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